Aha! is a powerful product suite designed for top-down planning. It’s powerful, but process-heavy and often disconnected from where the real work happens. Released gives product teams a simpler, faster to communicate with customers and stakeholders, built on top of Jira.
with Aha!
Heavyweight and hard to maintain.
Aha! is packed with features and configuration options, but for many teams, it’s simply too much. The tool often requires a dedicated product ops function to maintain, and smaller or fast-moving teams feel slowed down by the complexity.
with Released
Simple and easy to use.
Released brings customer feedback, roadmap sharing, and AI-written release notes into Jira. Your team stays focused on building, with no extra tools to manage or keep in sync.
Disconnected from Jira
with Aha!
Manual rules to keep everything in sync.
Even with integrations, Aha! often feels like a parallel system to Jira. Keeping it in sync with actual work requires manual effort, leading to misalignment between product and stakeholders.
with Released
Nothing to keep in sync, it's Jira.
Released connects directly to your Jira work items or Product Discovery ideas. Include any fields in your shared roadmaps, without worrying about data getting out of sync.
Feedback is siloed
with Aha!
Feedback gets stuck in a silo.
Customer insights live in a separate tool, with limited visibility and little connection to the roadmap.
with Released
Feedback right work work happens.
Every insight flows into a shared inbox and gets automatically linked to Jira work items. Your team can follow up, tag themes, and spot opportunities — all in one place.
Difficult to use
with Aha!
Too complex for stakeholders.
Creating views for execs, GTM, or partners takes time. Most people give up and ask the PM instead.
with Released
Roadmaps anyone can understand.
With Released you can create your roadmap using Jira Epics or Ideas in Jira Product Discovery. Show only the issues you want using easy to user filters or the powerful Jira Query Language (JQL). If you know how to use Jira, you know how to use Released.
Expensive for what you use
with Aha!
Expensive for what you use.
You’re paying for enterprise features most teams never need — and still managing the roadmap manually.
with Released
Everything you need, nothing you don't.
Released works alongside Jira instead of replicating it.
We focus on what Jira doesn’t do — feedback, roadmaps, and release notes — so you get the missing layer of product visibility without paying for another full-stack product management suite.
The perfect combination.
Released 🆇
Jira Product Discovery
And so much more.
Single app. Never leave Jira to update your roadmap or publish your release notes.
User management. No separate app means no separate accounts to maintain.
Roadmap widget. Embed your roadmap seamlessly in your website or app
Public tags. Show or hide any tags or fields to your stakeholders or customers.
Roadmap ordering. Communicate priorities by ordering your roadmap items.
Dark mode. Support for dark mode makes the roadmap look great on any website.
Full page changelog widget. Embed a full page changelog directly in your website or app.
Video support. Add a Loom, Youtube or your own hosted videos for more context.
Multiple changelogs. Create a separate changelog for each product or team
Join the growing number of product teams who leverage Released to simplify communication with customers and stakeholders.
