Article
Reimagining Roadmaps
Jens Schumacher
Mar 22, 2024
•
3
minutes read
Article
We’ve tried them all – all the ways to communicate upcoming plans and roadmaps to team members and customers.
The Excel or Google spreadsheet
The Powerpoint presentation
The Miro board
Actual roadmap screenshots
Dedicated roadmapping tools
… you name them
The problem. Within a couple of days of sharing those static roadmaps, they are already outdated.
What’s not outdated are your actual roadmaps in Jira. Whether it’s a Jira Software timeline view or a JPD board. That’s the most up to date information available.
But most roadmaps have been primarily designed for planning. Not for communication with stakeholders or customers. They contain too much detail and not enough context to be an effective planning tool. They are also hard to share, one directional (basically broadcasting without feedback) and there is no good way to provide updates. And does anyone remember what the state of the roadmap was 3 months ago?
As a product manager, getting the roadmap up to date for a quarterly review or board meeting has always been a huge pain.
Answering questions from sales or marketing about the status of a feature scales really poorly as an organisation grows.
And maintaining a seperate list of features in our documentation to share our plans with customers was well intended... but rarely up to date.
There had to be a better way.
Introducing Released Roadmaps, a new product feature of Released.
Simple, always up-to-date roadmaps, focused on communication.
Based on your Jira Software Epics and Stories or Product Discovery Ideas.
Showing just the fields that matter to your audience.
Additional context, not just a board.
Build in updates, to keep everyone informed.
The first feature of Released made communicating product updates 10x faster, with AI powered released notes. Now we are doing the same for roadmaps. Re-thinking how product teams communicate future plans and work in progress, with their teams and customers.
Stay tuned.
PS: Sign up to the beta and be amongst the first to try it out.