Article

15 Benefits of Sharing Release Notes Internally

Jens Schumacher

Sep 18, 2023

4

minutes read

Article

Release notes are more than just a list of updates and changes. They play a pivotal role in internal communication, training, alignment, and so much more. From facilitating feedback loops to aiding in risk assessment, release notes act as a compass, guiding various departments in understanding and preparing for product changes.

With the integration of Confluence and Released, that alignment is now easier than ever. Here are 15 ways internal product updates improve alignment:

  1. Internal Review and Feedback - Before making release notes public, teams can share them internally to gather feedback, ensuring accuracy and clarity. This can help in catching any overlooked details or errors.

  2. Training & Onboarding - New team members can access past release notes to understand the product's evolution, helping them get up to speed faster.

  3. Cross-Departmental Alignment - Ensure that departments like Sales, Support, and Marketing are aware of upcoming changes so they can prepare their strategies and communications accordingly.

  4. Beta Testing - For products that have internal beta testers or early access programs, sharing release notes can help these testers know what to look for and provide more targeted feedback.

  5. Localization & Translation - If your product serves multiple regions, internal sharing allows the localization team to start translating release notes in advance (although we will automate that soon with Released).

  6. Accessibility Checks - Ensure that all features mentioned in the release notes are accessible to all users, including those with disabilities. Internal sharing allows the accessibility team to review and suggest changes if needed.

  7. Security Audits - Before publicizing any new features or changes, the internal security team can review the release notes to ensure no sensitive information is inadvertently shared.

  8. Documentation & Help Center Updates - The documentation team can prepare updated guides, FAQs, and tutorials based on the upcoming release notes.

  9. Stakeholder Buy-in - Sometimes, higher-ups or stakeholders want to be in the loop about product changes before they go public. Sharing release notes internally can keep them informed and provide an opportunity for their input.

  10. Internal Training Sessions - Prior to a major release, training sessions can be organized for customer-facing teams. Release notes can serve as a primary resource for these sessions.

  11. Promotional Planning - The marketing and PR teams can use the release notes to plan their promotional activities, press releases, and other related content.

  12. Integration & Compatibility Checks - If the product integrates with other internal tools or systems, sharing release notes can help those teams prepare for changes and ensure continued compatibility.

  13. Feedback Loop Creation - By sharing release notes internally, a feedback loop is created where different teams can provide insights based on their interactions with customers, helping in refining the product further.

  14. Risk Assessment - Before any external communication, assessing the potential risks associated with a release is crucial. Release notes can be used by risk assessment teams to identify any potential red flags.

  15. QA & Testing - Quality assurance teams can use release notes to create test cases, ensuring that all listed features and changes are working as described.

Take your internal communication to the next level through the seamless integration of Confluence with Released. Ensuring every department is aligned and informed.


Keep your customers and

stakeholders in the loop

Keep your customers and
stakeholders in the loop

Keep your customers and

stakeholders in the loop